Domingo Alonso Group’s TECH business unit reflects its commitment to innovation and technological development. Led by AIDA (Aplicaciones Informáticas Domingo Alonso), established in 2008, it specialises in advanced digital solutions for the automotive industry, technology services and specialised software development.

One of its most notable milestones is SIMA, a tool that enables comprehensive business management for importers and dealerships, featuring multiple modules developed and refined over the years.

The technology division includes key companies such as Domingo Alonso IT, which manages telecommunications and infrastructure and provides technical support to the entire group; DTO, which drives digital transformation; and Opportunity, the Intelligence Experience Center equipped with the latest Salesforce technology, ensuring the best possible customer experience.

Thanks to this ecosystem, Domingo Alonso Group has established itself as an innovative leader both within and beyond the industry, combining digital efficiency with service excellence.