Welcome to Domingo Alonso Group

We are pleased to welcome you to the Domingo Alonso Group website—a space where we want to share not only our journey of more than 90 years, but also the way we look to the future: with passion, commitment, and a strong purpose to continue growing alongside everyone who joins us on this path.

This journey is one we walk together with our people, “MyPeople”: our partners, employees, collaborators, customers, manufacturers, and brands who trust us, and of whom we are deeply proud.

Here, we also want to show you the values that guide each step we take. We believe strongly in honesty, effort, and passion as the fundamental pillars of our work. Our goal is clear: to exceed our customers’ expectations every day. Without their trust, nothing we do would make sense.

We are also driven by a strong commitment to the future of our society. We want to leave a better world for future generations, which is why we are committed to sustainability, education, and social responsibility. Initiatives like our MyPeople Foundation and the use of reusable materials in our daily routine reflect our dedication to being a company without plastics or paper, committed to our environment and people, especially in the Canary Islands.

We cannot end this welcome without a special mention of Sergio Alonso, my father, whose tireless dedication over more than 55 years has been key to the history of this company. His legacy inspires and commits us to continue with unity and responsibility.

Thank you for visiting us. We hope you enjoy browsing our website and that, through our daily work, we earn a small place in your heart.